To add to all the designs Wendy gave us to take in over the weekend, here is the updated “C” version that @jamesobutler wanted to see.
I think the logo’s core identity is still intact and has a nice contour with the staggered grid. I brought in the dark strokes, as opposed to the previously transparent designs I posted before. I also think the lower right shading helps emphasize the idea of “3D” while maintaining the new simplified look.
Can anyone speak to gradient use in SVGs, I’ve had some trouble in the past with scalability and interacting with SVG files that contained them initially (I’ve been opening them in Adobe Illustrator). I think with some of the challenges of gradients not scaling well (in a favicon for instance) and the need for responsive design in general, gradients have become used less frequently in logos design in recent years.